In 2023, the city of Madrid recorded over 10,6 million visitors* (54 % international and 46% domestic) and 22 million overnight stays. The United States was the top inbound tourism market, followed by Italy, France, Mexico and the United Kingdom.
* Total number of visitors and overnight stays, including regulated tourist apartments (National Statistics Institute, INE).
Check the evolution of tourism in Madrid:
MONTHLY TOURISM VADEMECUM: In this report, you will find monthly data for Madrid’s key tourism indicators: visitors, overnight stays, average stay, spending, etc.
VISITOR PROFILE: In this report, you will find annual data for key indicators relating to Madrid’s visitors by country or Autonomous Community of origin: visitors, overnight stays, spending, average stay, hotel category, etc.
HOTEL INFRASTRUCTURE: In this report, you will find data for Madrid’s key hotel indicators (from 1 to 5 stars) relating to demand, bed places and profitability, number of employees, guest rooms, visitors, etc.
CONNECTIVITY: In this report, you will find an overview of Madrid’s main flight routes (airlines and destinations), including domestic, European and international routes.
